Builder Grade
Submitted by DFC on Tue, 2009-10-13 19:23.
I received a trade magazine by mail today and on the back cover is a sales ad for a large lumber company. One of the more predominate ads is for "Builder Grade -Sold As Is- No Warranty" hardwood flooring in bold type. I stopped and thought for a moment, "When did it become that Builder Grade is now synonymous with low quality, cheap products?" Why would a builder put a no-warranty product into a home he, or she, is selling to the public? It would stand to reason that Builder Grade quality would be the best. Builders build a house to last right? You would think it would be called "Rental Grade", or "Apartment Grade". These names are used in conjuction with cheap. Landlords are renowned for spending as little as possible on their rental units to try and get as much as they can out of them. Be that as it may, Builder Grade is now the norm for low quality and no-warranty products. When you buy a new home, are you really getting a Builder Grade home? I often wonder, if at a home closing, does the builder look across the table and tell Mr. and Mrs. Jones, "You know I put the cheapest things I could find into building your home, and some even have no warranty."
Flooring, Lights, and Counter Tops on the Web
Submitted by DFC on Mon, 2011-09-05 20:47.
It's been said, "Too many cooks, spoil the stew." The same goes for home products retailers. On line selling has its places, but flooring, lights, and counter tops aren't among them. I can't imagine buying something simply by looking at a picture on the web. Sure, the e-retailer may send a swatch out, but is that swatch from the current production run? Can you be sure of what you're getting? Can you really tell what that finish is on the chandelier in the photo?
» read more | DFC's blog
Search Engine Optimization Companies are a Waste of Money
Submitted by DFC on Wed, 2011-06-15 14:58.
Traditional advertising is a circular concept. A business spends money with another business to create advertising for the first business to get new customers and new sales so the first company can spend more with the second company to get more customers and sales. Still a viable concept, but antiquated.
» read more | DFC's blog
Spring is in the Air
Submitted by DFC on Tue, 2011-05-03 19:32.
Although there's been a stretch of bad weather lately, I always think Spring is the best time of year. Not to hot or cold, everything's turning green, and things become anew. This is the time I also spend rethinking how I can better service my customers. I'm a firm believer that you can always build a better mousetrap.
From Us to You
Submitted by DFC on Thu, 2010-12-23 15:38.
Have a very Merry Christmas and a wonderful New Year from all of us here at Damon's Floor Covering.
The Little Things...
Submitted by DFC on Sat, 2010-12-11 18:52.
they're what makes the difference. They're the cherry on a sundae, a cool breeze on an August night, or the twinkle of a child on Christmas morning.
» read more | DFC's blog
Damon’s Floor Covering Internet Purchasing Guidelines
Submitted by DFC on Wed, 2010-12-01 16:25.
Flooring Purchases Made via the Internet
» read more | DFC's blog
Harris Hardwood Sale This Friday!
Submitted by DFC on Thu, 2010-11-25 01:58.
Take 5 to 20% off this Friday. Let us help you add the natural warmth and beauty of hardwood to any room in your home.
Harris wood now has FinishLoc with lifetime warranty!
Sale ends 11/27/10
Quartz Countertops
Submitted by DFC on Mon, 2010-11-15 18:54.
Our Caesarstone and Cambria quartz countertops are on sale till the end of the year. Quartz is harder than granite and you don't have the maintenance granite does. Come by and take a look. Also visit our site key on our homepage for Caesarstone selections.
» read more | DFC's blog
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